Cannabis Industry Data

You already generate the data. Own it.

I set up the analytics and search-data systems for South African dispensaries and dispensary groups - Google Analytics, Search Console, BigQuery - and hand you the keys. No lock-in, no black box.

What I do Talk to me
28
Months of joined search
and analytics data
127
Gauteng dispensary
listings tracked
1.1M
Search impressions recorded

Data collected via Google Search Console, GA4,
Google BigQuery & Bing Webmaster Tools
since June 2024.

01 What I build

I build it.
You own it.

Most dispensaries make decisions on foot traffic, intuition and Instagram. I set up the measurement layer that shows you what customers actually search for, where they come from, and how that changes month to month.

Everything I build is yours. I set it up, explain it, and hand it over. No lock-in, no black box, no monthly PDF you never read.

01
Measure
A correct setup of Google Analytics 4, Search Console and Bing Webmaster Tools for a cannabis retail site — custom events, goals and multi-location reporting. You can see your own search demand and traffic from day one.
GA4 Search Console Bing Webmaster
02
Keep
Your GA4 and Search Console data exported into Google BigQuery. A permanent, queryable record of your search and traffic history that survives platform changes. The pipeline is configured for you and the data is yours from day one.
BigQuery GA4 export GSC API
03
Ask
Plain-English questions against your own data. Gemini and BigQuery answer them without SQL, so you can ask which suburbs search for you, what terms they use, and when demand peaks; and get answers you can act on.
Gemini BigQuery Natural language
02 What your data shows

28 months of data.
Now yours.

Since June 2024 I've been recording cannabis consumer search behaviour across Gauteng — every suburb, every query, every month. The same method and standard apply to your own data. Once it's set up, here's what you can ask it.

Where
Which suburbs search for you
Suburb-level search demand, so you can see where people are looking for what you sell — and where demand is forming before a competitor opens there.
What
The terms customers use
The exact queries behind the clicks - "open now", product terms, brand searches - so you know what to stock and how to title your pages.
When
When demand peaks
Time patterns across the month - paydays, weekends, evenings - so you can staff and open around the hours that actually convert.
How
How you compare
Your search footprint against other operators in your area, so growth decisions rest on measured share rather than instinct.
The dataset behind it
28mo
Of continuous joined
GSC + GA4 data
127
Gauteng dispensary listings
tracked
1.1M
Search impressions
recorded since Jun 2024
03 Who I work with

Dispensaries, and groups
that are growing.

01 — Dispensaries
Retailers & Franchise Networks
See what your customers search for before they arrive, which locations are over- or under-performing against local demand, and how your search footprint compares to the operators around you; so you make decisions with data, not instinct.
02 — Expanding groups
Multi-site Operators & Franchisors
You're adding locations and need to know where demand actually is. Suburb-level search data shows which areas are growing, which are saturated, and where an underserved catchment is worth a site; before your competitors know it.
04 The platform

Three properties.
One dataset.

Full Extract sits on top of three sites that collect and structure cannabis data across South Africa. The same infrastructure behind them is what I build for you.

bestcannabis.co.za
Best Cannabis
A Gauteng cannabis dispensary directory and the main place the data is collected. Suburb-level search demand, query trends and consumer behaviour, recorded since June 2024.
Data collection
cannabisjobs.co.za
Cannabis Jobs
An email-first cannabis industry job board for South Africa. Connecting dispensaries, cultivators and ancillary businesses with candidates. Hiring signals are market signals, so posting data feeds the same dataset.
Labour market data
fullextract.co.za
Full Extract
The data and analytics layer. I build the measurement infrastructure for operators and groups, and run the independent dataset the other two sites feed into.
Intelligence layer

Get started

Tell me about
your operation.

Whether you run one dispensary or a group, start with a conversation. Tell me what you're trying to see, and I'll tell you what it takes to set up and what you'd own at the end of it.

First conversations are free. No commitment required.

Tell me who you are and what you need.

We respond within 24 hours. Your information is never shared.